This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).

​This privacy notice was last updated on 20.03.2021.

​Rightfounder is committed to complying with the provisions outlined in the General Data Protection Regulation and the Data Protection Act 2018. Looking after the personal information you share with our organisation is very important and we want you to be confident that your personal data is kept safely and securely.

The information outlined below will help you to understand:

  • How and why we collect information from you;

  • Whom we share your information with if anyone, why and on what basis; and

  • What your rights are about managing the personal data that is held by us.

By using this website you signify your acceptance of this policy. If you do not agree to this policy, please do not use our website. Your continued use following the posting of changes to this policy will be deemed your acceptance of those changes.


Rightfounder Ltd, a company incorporated in England and Wales (number 13222105). Our registered office is Accountancy House Station Road, Upper Broughton, Melton Mowbray, Leicestershire LE14 3BQ


Rightfounder provides a product to help founders understand compatibility with their business partners, amongst other services.


Rightfounder is responsible for processing the personal information you provide to us securely and fairly and following the new EU General Data Protection Regulations that come into force on 25th May 2018. and is registered with The UK Information Commissioner’s Office (ICO) under the UK Data Protection Act 1998.

If you have any questions, comments, or concerns about this Privacy Policy or about how we handle your personal information, how to update your records, or how to obtain a copy of the information that we hold about you; you may contact us here

​Your request will be directed to the appropriate person within Rightfounder. Please allow 3 working days for a response.

You have the right to tell us if you:

  • Do not want to be contacted in the future by us.

  • Would like a copy of the personal information which we hold about you.

  • Would like us to correct, update, or delete your personal information in our records.

  • Wish to report any misuse of your personal information.

To assist us in dealing with your request, please provide your full name and details.

You have key rights over how your data is used and stored by us. These are known as your ‘Data Subject Rights’. You can read more about them on the Information Commissioners website – www.ico.org.uk.


When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information.”

We collect Device Information using the following technologies:

• “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
• “Log files” track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to purchase through the Site, we collect certain information from you, including your name, your company name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “Order Information.”


In the course of using our Rightfounder tool, we will collect details from you and your co-founders about your business, including more personal information about your age and gender, your business name, its function and details on your business plan. We do this to enable us to use the Rightfounder tools to give you guidance on your business planning. See terms and conditions for more details on how and why we do this. Information collected regarding your business is referred to as “Company information”.

Finally on our Site, if you register or sign up you will be given the option to opt-in to receive our marketing emails. To do this, we will also collect your name and email. We never want to send you any emails that you don’t want, so you can unsubscribe at any time by clicking the link at the bottom of any email we send you. We refer to this information as “Marketing Information.”

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information, Business Information, Marketing Information and Order Information.


We use the Order Information that we generally collect to fulfil any orders placed through the Site(including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

Communicate with you;

Screen our orders for potential risk or fraud; and

When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).


We share your Personal Information with third parties to help us use your Personal Information, as described above. We also use Google Analytics to help us understand how our customers use the Site--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

We may share anonymised trends and statistics we collate from the data in our own marketing materials and with 3rd parties. However, we will never share personal information such as your name, gender, company name or specific business details with any 3rd parties not linked to our Site, or your use of our Rightfounder software.

Finally, we may also share your Personal Information to comply with applicable laws and regulations or to protect our rights otherwise.


As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”)educational page at http://www.networkadvertising.org/understanding-online-advertising/how-doesit-work.

You can opt-out of targeted advertising by:

FACEBOOK - https://www.facebook.com/settings/?tab=ads
GOOGLE - https://www.google.com/settings/ads/anonymous
BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at http://optout.aboutads.info/.


Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.


If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.

Additionally, if you are a European resident, we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the UnitedStates.


When you place an order through the Site, we will maintain your Order Information including Company Information for our records unless and until you ask us to delete this information.


We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons


For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at hq@rightfounder.com

Privacy policy